Released on: June 5, 2008, 6:02 am

Press Release Author: MediaVision

Industry: Marketing

Press Release Summary: The International Detroit Black Expo, which opens at the
beginning of June highlights the underlying value that successful business networks
have for building and maintaining a successful business venture.

Press Release Body: 5th June 2008, South Africa: The International Detroit Black
Expo, to be held at the beginning of June, comes at a time when South Africans are
increasingly looking outward in their efforts to network effectively across business
channels. A national call for improved networking capacity came from iAfrica.com,
following the recent Fashion Exchange +27 conference where fashion industry
specialists gathered to discuss a means to "cracking the identity code in SA"
without neglecting networking potential worldwide.

FindinAfrica, an online business directory that links businesses and promotes online
networking, states that "for any business - small, large, local, South African or
international - the benefits of networking through a listing on an online business
directory are proven to be beneficial for local trade and publicity in international
markets."

Thousands of prospective business owners and investors from Africa and America are
expected to meet at Cobo Center in Detroit on Friday, where there will be
oppurtunities to patronise and build on entrepreneurial experience and education.
The Detroit area has just under 20 000 black-owned businesses, while a portion of
those exhibits are owned by successful business people who hail from countries in
Africa.

In an article published in iAfrica online, Houliston stated that emphasis on
education and networking across South African businesses is fundamental to avoiding
the "bubble" that many local entreprenuers fall into when promoting business
interests. "We fail to constructively criticise ourselves on a business level and we
tend to congratulate ourselves prematurely instead of looking for fatal flaws that
might damage our businesses (and) our reputations."

The expo in Detroit will host many workshops and lectures that will cover topics
such as building and expanding business, economic empowerment, time and tax
management as well as applying for grants. This encouragement of black-owned
business comes at a time when Africans living in foreign countries are watching the
xenophobic turmoil in Southern Africa with considerable distress.


Web Site: http://www.findinafrica.co.za/

Contact Details: 82 Lechwe Street
Corporate Park
Midrand
Fax: 086 606 9318
info@findinafrica.co.za
http://www.findinafrica.co.za/